Lovi Rug - Blue

• Material: PVC/Polyester 90/10%
• Made in Sweden

There’s a story behind every Horred rug; a story which began when the first rug was woven by the local residents. They were able to get materials and patterns to their homes through a so-called workshop system, which they then combined with ingenuity, entrepreneurship and a belief in their own skills to create the start of a Swedish design classic.

Horredsmattan continues to produce classic design in the small village, although production mostly takes place in modern factories today. The knowledge and craftsmanship behind those first rugs have been both preserved and refined, which is something we hope is evident in our rugs.